AI Optimizer

AI that acts on your behalf, with your approval.

Closed Beta

Budget reallocation, bid adjustments, and audience scaling

The AI that detects problems can now fix them -- one-click approval workflow.

Budget Reallocation

Shifts spend from declining-ROAS campaigns to budget-capped ones still converting efficiently.

Bid Management

Adjusts CPC/CPM bids based on hourly auction dynamics and conversion probability across dayparts.

Audience Scaling

Detects high-performing segments hitting frequency caps and recommends lookalike expansion paths.

Causal Intelligence

Correlates every change -- bid, budget, creative, audience -- with the outcome that followed, not seasonal noise.

Approval Workflow

1

AI detects opportunity

Identifies budget-capped campaigns, declining segments, or bid inefficiencies with expected impact and confidence score.

2

You get notified

Slack or email with reasoning, projected outcome, and one-line summary.

3

You approve or modify

Approve, adjust, or reject. One click from Slack or the dashboard.

4

Change applied and tracked

Executed within 60 seconds. Logged in Change History with a 7-day impact tracker.

Beta Status

Available now

Budget reallocation (5% increments)
Approval-required workflow
One-click from Trends
Slack / Email notifications

Coming soon

Larger budget adjustments

Pause / enable campaigns

Bid adjustments

Full autonomous mode